Chapter 3

 

Culture

 

I. What Is Culture?

    Culture refers to the beliefs, values, behavior and material objects that, together, form a   

    people’s way of life.

1.   A. Culture has two basic components: nonmaterial culture, or the intangible creations of human society, and material culture, the tangible products of human society.  Together, these two components describe a people’s way of life. Culture also plays an important role in shaping the human personality. 

2.   Culture shock occurs when an individual suffers personal disorientation when experiencing an unfamiliar way of life.

3.   Reverse Culture Shock: returning to one’s own culture after being away for a long time.

4.  Intercultural Communication - A challenge because of differing world view, values, communication styles.
High Context and Low Context Cultures - Contrast makes communication particularly challenging.

B.     Only humans depend on culture rather than instincts to ensure the survival of their kind.

C.     Do we have instincts?  Cannot see them clearly: no human behavior without culture.

D.     What sets primates apart is their intelligence.  Human achievements during the Stone Age set humans off on a distinct evolutionary course, making culture their primary survival strategy.

E.      The concept of culture (a shared way of life) must be distinguished from those of nation (a political entity) or society (the organized interaction of people in a nation or within some other boundary). Many modern societies are multicultural, meaning that their people follow various ways of life that blend and sometimes clash.

a.       Is the US a multicultural nation?  Does it have a common culture?

 

II. The Elements of Culture.

     All cultures have five common components: symbols, language, values and beliefs, norms,   

     and material culture, including technology.

A.     Symbols are defined as anything that carries a particular meaning recognized by people who share culture. The meaning of the same symbols varies from society to society, within a single society, and over time.

B.     Language is a system of symbols that allows people to communicate with one another.

2.   Language is the key to cultural transmission, the process by which one generation passes culture to the next. Through most of human history, cultural transmission has been accomplished through oral tradition.

3.  English is the language of global culture.

 4.  Only humans can create complex systems of symbols, but some other animals have the ability to use symbols in communicating.

4a. “Language sets humans apart as the only creatures who are self-conscious, aware of our limitations and ultimate mortality, yet able to dream and hope of a better future.”

 5.  The Sapir-Whorf thesis holds that people perceive the world through the                          cultural lens of language.

C.     Values are culturally defined standards by which people judge desirability, goodness and beauty, and which serve as broad guidelines for social living. Values are broad principles that underlie beliefs, specific statements that people hold to be true.

                                                               i.      U.S. as a “cultural mosaic.”

1.   Robin Williams identifies ten key values of U.S. culture:

a. Equal opportunity

b. Achievement and success

c. Material comfort

d. Activity and work

e. Practicality and efficiency

f.  Progress

g. Science

h. Democracy and free enterprise

i.  Freedom

j.  Racism and group superiority

4.      Values within one society are frequently inconsistent and even opposed to one another.  Leads to conflict.

5.      THINKING CRITICALLY BOX—Don’t Blame Me! The “Culture of Victimization.” Americans may be becoming increasingly unwilling to accept personal responsibility for their failings and misfortunes.

D.     Norms are rules and expectations by which a society guides the behavior of its members. They may be either proscriptive (don’t do that!) or prescriptive (you must do that!).

1.   There are two special types of norms that were identified by William Graham Sumner:

a. Mores are norms that are widely observed and have great moral significance. 

    1) Often reflected in laws.

b. Folkways are norms for routine, casual interaction.

2.   Sanctions are a central mechanism of social control, various means by which       members of society encourage conformity to norms.

E.  Sociologists distinguish between ideal culture, social patterns mandated by cultural values and norms, and real culture, actual social patterns that only approximate cultural expectations.

            1) Example: monogamy in marriage.

F.  Material culture reflects a society’s values and a society’s technology, the knowledge that people apply to the task of living in their surroundings.

                        1) Creation of artifacts

                        2) Technology is always a social creation.

G.  Many rich nations have entered a postindustrial phase based on computers and new information economy.

H.  Does more sophisticated technology mean that life is better?

   

III. Cultural Diversity: Many Ways of Life in One World.

            The United States is the most multicultural of all industrial countries. By contrast, Japan is   

            the most monocultural of all industrial nations.

A.  High culture refers to cultural patterns that distinguish a society’s elite; in contrast, popular culture designates cultural patterns that are widespread among a society’s population. High culture is not inherently superior to popular culture.

     1) Middle culture: popular culture with sophistication of high culture.

B.  Subcultures are cultural patterns that distinguish some segment of a society’s population. They involve not only differences but also hierarchy.

C.  Multiculturalism is an educational program recognizing the cultural diversity of the United States and promoting the equality of all cultural traditions.

1.      Multiculturalism stands in opposition to Eurocentrism, the dominance of European (especially English) cultural patterns.

2.      Supporters of multiculturalism argue that it helps us come to terms with our diverse present and strengthens the academic achievement of African- American children.

3.      Opponents of multiculturalism argue that it encourages divisiveness rather than unity.

a.       Actually harms minority members by discouraging integration in mainstream culture.

b.      Unified national culture essential to healthy democracy, etc.

4.      “Melting pot” vs. “Salad bowl.”

5.      Reflected in present debate over immigration.

     D. Counterculture refers to cultural patterns that strongly oppose those widely accepted within a society.

         1) 1960’s as an example.

     E. Cultural change.

1.      As cultures change, they strive to maintain cultural integration, the close       relationship among various elements of a cultural system.

2.      William Ogburn’s concept of cultural lag refers to the fact that cultural       elements change at different rates, which may disrupt a cultural system.

a.       Example of cell phones.

b.      Women leaving home, entering work force.

F. Ethnocentrism and cultural relativism.

1.      Ethnocentrism is the practice of judging another culture by the standards of      one’s own culture.

2.   Sociologists tend to discourage this practice, and instead advocate cultural relativism, the practice of judging a culture by its own standards.

G.  Some evidence suggests that a global culture may be emerging.

1.     Three key factors are promoting this trend:

a.  Global economy: the flow of goods.

b. Global communications: the flow of information.


c.  Global migration: the flow of people.

2.   Three limitations with the global culture thesis:

a.   Global culture is much more advanced in some parts of the world than in  

      others.

b.   Many people cannot afford to participate in the material aspects of a   

     global culture.

c.    Different people attribute different meanings to various aspects of the

     global culture.

 

IV. Theoretical Analysis of Culture.

A.  Sociobiology is a theoretical approach that explores ways in which human biology affects how we create culture. Sociobiology has its roots in the theory of evolution proposed by Charles Darwin.

                        Example: men are “naturally” polygamous, women are “naturally” monogamous.

1.  Critical review.

a. Sociobiology may promote racism and sexism.

b. Research support for this paradigm is limited.

           c. Cannot see pre-social tendencies clearly.

 

V. Culture and Human Freedom

A.  Culture as constraint. Humans cannot live without culture, but the capacity for culture does have some drawbacks.

B.  Culture as freedom. Culture forces us to choose as we make and remake a world for ourselves.  Freedom always occurs within the context of culture.  Understanding that allows us to be freer.